Paying Attention With Patience

For a few years of my childhood I lived on my grandfather's farm. He used to have me help him plant trees.

As we were planting the dwarf hybrid apple trees, I said to him, "Grandpa, I just can't wait for these apples to grow. It's a little tree, but even dwarf trees have fruit, right?"

And my grandpa said, "Well, you know, you first have to plant the tree and then the tree has to mature a bit and then it will be producing apples and you'll be able to eat the apples, but that's going to take a couple of years. These trees don't produce immediately. It's going to take a couple of years."

In business, we don't necessarily have to wait years before the fruits of our labor are available to us. We do have to plant the seeds, nurture and tend to our businesses as they grow.

I spend a lot of money on education each year and I put in my time working, studying, reading, because I know that hard work and putting in the time is ultimately growing more fruit.

What is it that will carry you through the growth period, enabling you to work and do what needs to be done such that you can reap the "apple" - the time and freedom that you really want?

Many of my students have been with me for years. I've watched them as they've - for lack of a better word - blossomed into amazing persuaders. We've all grown together. And as we take on new students of all different persuasions - realtors, financial advisers, copywriters, - we are able to see the amazing richness this diversity brings us.

Sir Isaac Newton said, "If I have ever made any valuable discoveries, it has been owing more to patient attention than to any other talent."

The concept of 'patient attention' is important, especially when we're faced with a huge amount of information (like a beginning piano student, or even a beginning persuasion student).

New students tend to get frustrated when learning a new discipline--karate, music theory, a new language--but I caution my students not to be too hard on themselves. Our conscious minds can only hold so much information, but our other than conscious, if we are giving the proper attention and putting in our time, is definitely picking up the slack.

In order to "get it" you need to be present. You have to have the "attention" part in play for it to begin to bear fruit.

Kenrick Cleveland teaches strategies to earn the business of affluent clients using persuasion. He runs public and private seminars and offers home study courses and coaching programs in persuasion strategies.

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Paying Attention With Patience
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